Brand Management – Kelsey Farish

Brand Management ➤ October 11, 2020

Why IP? 5 Things every creative and start-up should know

On Wednesday 7 October 2020, I was delighted to be on the panel for a webinar masterclass organised by Krissi Boakye of AH Innovations, to help people navigate the wonderful world of start-ups, side hustles...

Brand Management ➤ April 15, 2020

Name™ ⁠— What to consider when naming your brand, blog, or product

For most people, when they hear the name of their favourite shop or company, they will also feel something, too. Perhaps they will remember the shopping experience, or how the item made them feel when...

Brand Management ➤ October 18, 2019

Can the Rockets Rebound? The NBA’s Twitter Problem in China

One tweet from the general manager of an NBA team shows us how a well-intentioned post on social media can have explosive financial and political impact. It also serves as a stark reminder of internet...

Brand Management ➤ October 31, 2018

From stealing to kneeling, what do NFL player contracts say about “bad” behavior?

Three times each year, two professional American football teams journey across the pond to play against each other in the NFL London Games. This weekend however, four players from the Jacksonville Jaguars made headlines for something they...

Brand Management ➤ June 17, 2018

Fair Play to use FIFA trade marks on social media?

This weekend, together with millions of others around the world, I watched Iceland make its World Cup debut against Argentina. Iceland, the smallest nation to ever qualify for the World Cup, is a special country...

Ricciardo’s ritual returns at Monaco Grand Prix

Australian Formula One driver Daniel Ricciardo has an interesting celebratory ritual: he drinks champagne from his sweaty racing shoe. Keen to capitalise on the popularity of the stunt, Formula One has recently trademarked the name...

All the Stars and Constellations

A music video for the new Black Panther film features scenes of striking similarity to artist Lina Iris Viktor’s Constellations series. Is this inspiration or infringement? Marvel Studios’ new movie Black Panther features the first black superhero to...

Fashion ➤ September 30, 2018

Courtroom Catwalk: The Middle Temple explores Legal Fashion

As a solicitor, my “legal fashion” normally consists of a black or blue dress, paired with a sweater and heels. But this fairly standard outfit worn by City lawyers like myself is quite a departure...